The people behind jpg and Bookerella

Ellen Jacob

Ellen founded jacob packaged goods in 1998 after a successful career as a creative leader for some of the foremost companies in the children’s market. →

Kirk Cheyfitz

Kirk is a journalist, writer, media expert and pioneer in non-traditional marketing. In addition to his work with jacob packaged goods, he is the CEO →

Beth Middleworth

Beth is a designer, art director and illustrator who creates digital and print materials for projects that have included album covers and promotional pieces, book →

Deborah November

Deborah November is a freelance editor and writer who lives in New York City. As the former Editorial Director of children’s books at Sesame Workshop, →

Mary Kay Carson

MK, as her friends call her, wrote Bookerella's first book-app, Bats! Furry Fliers of the Night. An award-winning children’s nonfiction author, she began her writing →

Cathy Hapka

Cathy wrote Bookerella's first series for girls, Horse Magic. She has published numerous books for children and young adults, many about horses. She has contributed →